Latest Backlink News & Articles

Google uses the number and quality of backlinks of a page as a Ranking Factor. You'll find all our resources relating to this topic here.

News
Google: Don't build too many links too fast or we may ignore them.

Google said that if you build backlinks too fast their algorithms might just ignore them. You might also receive a manual spam penalty if reviewed by their webspam team.

By Jonathan Griffin |
News
Google: When Buying Links Use rel=nofollow or rel=sponsored

Buying backlinks is against the Google Webmaster Guidelines. As such, you should use rel=nofollow or rel=sponsored SEO Signals, such as PageRank from being passed.

By Jonathan Griffin |
News
If your rankings drop after submitting Disavow file, remove less shady links

If your rankings drop after submitting a disavow file then, according to Google, you may wish to remove some of the less shady links from your disavow file.

By Jonathan Griffin |
News
Google - No Need to Update External Backlinks When Changing website URL

Google's Gary Illyes has said that there is no need to update external backlinks when migrating to HTTPS. The link juice loss is minimal.

By Jonathan Griffin |