The change to how Google treats nofollow links went live today. Nofollow links can now be used as a hint for crawling, indexing, and ranking purposes. Previously, they were not.
Google Patent shows how they classify websites for EAT, Another quiet day in the SERPs, and more. - Live News
Live SEO News coverage on 25th February, 2020. Rolling coverage of the day’s SEO News and Developments as they happen.
Webmaster Trends Analyst, John Mueller says that it is not possible to have more than one price per URL. We show one example where this is not the case.
Google Patent : Website Representation Vectors used to classify a website's Expertise, Authority, and Trust.
A newly released Google Patent may be used to classify a website's Expertise, Authority, and Trust (EAT) for particular queries. EAT is typically required for YMYL topics, such as health and finance.
SERPs quiet over the weekend, Crawl Error Source Report not coming back, and Limit Hreflang pages - Live News
Live SEO News coverage on 24th February, 2020. Rolling coverage of the day’s SEO News and Developments as they happen.
Summary of the regular Google Webmaster Central office-hours hangout, hosted by Webmaster Trends Analyst, John Mueller.
Google's John Mueller said that the ability to see the sources of 404s in the old crawl error report might not be coming back, although there have been some discussions about it.
In response to a Reddit thread, Google's John Mueller said that you should limit the number of pages created with hreflang to those that are absolutely critical & valuable.
Voice Search is becoming increasingly popular. Here are some statistics showcasing why you need to start preparing in 2019 for the voice search era.
John Mueller, Webmaster Trends Analyst at Google, confirmed that they index PDF files and content in the Google Search just like they would any other webpage.
The SERP trackers have shown increased volatility around the 18th February, which when combined with chatter on various SEO forums indicate that a small Google update has taken place.
The title tag is one of the most important on-page SEO elements. We look at the best practices such as title length, keyword usage, separators, and more.
Page Speed is now a ranking factor for mobile search results. This ranking factor penalizes slow mobile pages, rather than giving a boost to faster pages.
Former Googler, Pedro Dias said on Twitter that AMP should not be used as a replacement for a mobile-friendly website. John Muller and others disagreed.
How important is domain age for SEO? We take a look at whether Google considers domain age a ranking factor, and whether new domains are actively ranking on page one of the SERPs.
According to a recent report from Hitwise, nearly 60 percent of all Online Searches are now carried out on a mobile device, with some sectors reaching 72 percent.
We take a detailed look as to whether including a keyword in the URL is a ranking factor. Get the answer straight from Google and other experts.
We take a detailed look as to whether including a keyword in the title tag is a ranking factor. Get the answer straight from Google and other experts.
We take a detailed look as to whether using formatted words, such as Bold, Italic is an SEO ranking factor, including its impact and other considerations.
We take a look as to whether implementing AMP is a Google ranking factor and how it may effect your SEO Strategy.
We take a detailed look as to whether placing a keyword at the beginning of an URL is a ranking factor. Get the answer straight from Google and other experts.
We take a look as to whether Keyword Density is a Google ranking factor. Get the answer straight from Google and other experts.
Google said that if you build backlinks too fast their algorithms might just ignore them. You might also receive a manual spam penalty if reviewed by their webspam team.
Buying backlinks is against the Google Webmaster Guidelines. As such, you should use rel=nofollow or rel=sponsored SEO Signals, such as PageRank from being passed.
Google has launched Site Kit, a new WordPress plugin that helps you discover how people use your site, how to improve, and how to monetize your content, all from within your dashboard.
If you are Googling something specific on your site and one of the results is your XML sitemap, then it is likely that you have site quality issues.
Google's John Mueller replied to a Reddit Thread with some advice on how best to build an XML sitemap, including warning against crawler-based
Originally designed for celebrities and public figures to share answers to popular questions directly on Google, it has now been spotted being used by UC Davis University.
Using internal Nofollow links for PageRank Sculpting is a waste of time and does not work.
Google recommends using multiple sitemaps so you can filter issues in the Search Console to parts of your site.
The SERP tracking tools show increased volatility between the 3rd and 5th of October 2019 suggesting a Google Update.
Google has announced that a Core Google Algorithm Update was released into the wild on the 24th of September. We take an in-depth look.
There has been a spike in volatility in the SERP Trackers indicating a Google Algorithm Update between the 13th - 18th of September 2019.
The SERP tracking tools show increased volatility caused by a possible rollback of the 29th August Google Algorithm Update.
A significant spike in the SERP Trackers indicates a Google Algorithm Update, with Dwell Time suggested as a ranking factor.